BREEDEN

For Joe, the off-season is defined by consistent, disciplined structure. His day begins with yoga, followed by business obligations—including computer work, trading, meetings, team management, and building AXESS UNLTD. By midday, his focus shifts entirely to athletic performance, dedicating the afternoon to training, testing, riding, product development, and media commitments. Off the bike, Joe stays highly active in other sports, particularly tennis, padel, and golf. He thrives on competition and enjoys using these sports to keep his physical and mental training varied.